Website Structure and Content

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SEO - Search Engine Optimization

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Website Structure & Content

This section has a look at the structure and content of the website in relation to SEO.

Construction of the navigation menu and creating the links is followed by an example of a simple website with a single layer navigation, an intermediate one with main and sub navigation and a more complex one with sections.


The layout and content comes next with an explanation of page layout, names, titles, subtitles and content in relation to these all important keywords.


The need to employ web safe fonts and the technique of converting fonts to an image are discussed along with how to deal with media and the importance of inbound and outbound links to and from your site.

  1. *Site Structure


  1. *Navigation


  1. *Navigation Links


  1. *Simple Website Structure


  1. *Link Format


  1. *Intermediate Website Structure


  1. *Sub Navigation


  1. *Nested Folders


  1. *Sub Site


  1. *Separate Site and Domain File


  1. *Sub Site Navigation


  1. *Sub Site Publishing


  1. *Adding to Main Site

The Structure & Content section of the SEO EBook covers the following topics....

* Link URL


  1. * Structure


  1. *Page Layout


  1. *Keywords


  1. *Page Name


  1. *Page Title


  1. *Title Tag


  1. *Arranging Layers


  1. *Text and Web Safe Fonts


  1. *Text to Image


  1. *Image Examples


  1. *Media


  1. *Inbound/Outbound Links

Click HERE if you would like a sample copy of Practical Search Engine Optimization.

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